Anno Domini (abbreviated as AD or A.D.) is Medieval Latin meaning “In the year of (the/Our) Lord”. The abbreviation is widely used after the number of a century or millennium or even after the year number (e.g. fourth century century AD, second millennium AD and 2011AD). The reason using this name for this brand is to represent the idea that ADF embraces the Past, Present and the Future Human Culture and Fashion, that is, without the limitation of border, time line or territories.